Rich Mironov is a 30-year veteran of Silicon Valley with a focus on product strategy, product management, and understanding what corporate technology customers will pay for. He has mentored generations of product managers in portfolio/product strategy, pricing and business models, technology roadmaps, market segmentation and agile transformation.

His early career was as a software engineer and product manager with major technology companies. He launched Tandem's first TCP/IP stack and formed Sybase's first Internet Products Group, whose web.sql product (1995) was the first commercial solution for dynamically linking web pages to databases. Rich was also a product executive of four tech start-ups including iPass and AirMagnet, where he invented and named a new distributed wireless security attack. He was most recently CMO at Enthiosys.

Rich's 2008 book, The Art of Product Management captures the best of his long-running Product Bytes blog. Started in 2002, Bytes represents the scrappy entrepreneur in all of us and reaches thousands of product champions worldwide. Rich is on the board of SVPMA, has taught in the Haas School of Business' executive education program, and produces (chairs) the product management/product owner track for Agile Alliance's annual conference. Rich also founded the first P-Camp, now spreading around the country as Product Camps. These semi-unstructured events give product managers an opportunity to network, teach, learn and share. He is in demand as a speaker for business/executive and technical audiences.

For more about Rich, see mironov.com.

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